APTA's website was running on an outdated platform with a legacy content model that no longer served its needs. Working through Technology Brainz, I developed a fully custom WordPress theme around a modern content architecture and built the data-import tooling that migrated content from the old site — delivering a modern redesign without losing years of published content.
The existing site was built on an aging platform with an outdated content model. The design felt dated, the structure made content hard to manage, and a straight copy-paste migration was impossible — the old content had to be restructured to fit an entirely new model. The project needed two things at once: a ground-up custom theme with a modern design, and a reliable way to bring the legacy content across without manual re-entry.
I developed a custom WordPress theme from scratch, structured around the new content model — clean, maintainable templates built for the modern redesign rather than retrofitting an off-the-shelf theme. Alongside the theme, I built a custom data-import process that extracted content from the previous site, transformed it to match the new content structure, and imported it into WordPress. This meant the client launched with a modern site and their full content history intact, with no manual migration work for their team.
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